Apple had a marketing campaign called "It just works".

I believe every single company making consumer technology devices should live by that slogan.

Most technology reviews focus on specs and resolutions and benchmarks. That's the easy part of a review. That's just numbers on a page. the more important part of a review is how the product *actually* works. Is the device able to do what I expect it to do? Will it get bogged down if I use it for a specific task?

The problem I have with technology is that many companies don't seem to care about the *use* of the device. They seem to take the technical specs as the defining qualities of the device and release it into the world to underwhelm everyone.